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Work. Retail
Application for optimizing sales
Date
2024
Industry
Retail
Company size
2000+
Project duration
9 months
Location
Russia, St. Petersburg
About project

An application for sales representatives. The
solution is designed to improve the efficiency of a
sales representative, including on-site analysis,
audit of current processes, creation of a
Customer Journey Map (CJM) and a complete
redesign of the application. The main goal is to
improve the tools and processes used by sales
representatives to make their work more
productive.

CustomerJourneyMap
On-site Analysis
Process Audit
Process Optimization
Task
Developing an application that significantly improves the sales process for sales representatives. Tasks include conducting an on- site analysis to identify current problems and needs, auditing existing processes, creating a CJm to understand the customer's path and needs, as well as a complete redesign of the application based on identified needs. The main focus was on optimizing and improving tools that help sales representatives manage sales and interact with customers more effectively.
Process
The new interface and functionality made it easier for sales representatives to manage sales and interact with customers. On-site analysis and audit conducted during the development process ensured that the application accurately meets the real needs of users. A complete redesign and the introduction of new features have increased the productivity and effectiveness of sales representatives, improving the overall sales process and customer interaction.
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